# Araba (عربة) > Araba is an all-in-one Arabic commerce operating platform. It is not just an > online-store builder — it is a complete operating system for merchants that > combines building an online store, managing orders/inventory/accounting, > per-order profit analysis, marketing, WhatsApp API, Meta & TikTok ads with a > unified inbox, POS, a sales-rep/delivery system, and B2B wholesale — all from > a single dashboard. Primary language: Arabic. Website: https://araba.ps Araba (pronounced "Araba", Arabic: عربة) serves retail and wholesale merchants in Palestine and the wider Arab world. Merchants launch a storefront (with multiple customizable themes) and run their entire business operation from one place instead of stitching together separate tools. ## What Araba is - A SaaS platform for merchants to create and fully operate an online store. - An operations system: orders, order postponement with reasons, inventory, suppliers, accounting, customers, coupons. - A growth system: marketing (coupons, special offers, flash sales, loyalty points), Meta (Facebook/Instagram) and TikTok ad management, and a unified inbox for messages coming from those ads. - A field-sales system: delegates/representatives (مندوبين) and delivery. - A B2B system: wholesale accounts, special wholesale pricing, and reps who enter orders inside a wholesale trader's account. ## Core features - Online store builder with multiple customizable storefront themes (colors, fonts, sections: hero, featured products, categories, about, trust bar, footer; each element can be edited or hidden). - Order & operations management (daily operations, postpone + reason, status). - Per-order profit analysis. - WhatsApp API integration for handling customer messages. - Meta (Facebook/Instagram) and TikTok ads management with a unified inbox that routes incoming ad messages to reps. - POS (point of sale). - Inventory, accounting, and supplier management. - Sales reps / delegates and delivery management. - B2B wholesale: trader accounts, special pricing, wholesale reps. - Marketing tools: coupons, special offers, flash sales, loyalty points. - Subscription plans/packages that unlock more pages and tools as a store grows. ## Who it is for Store owners and merchants (retail and B2B wholesale) in Palestine and the Arab region who want to manage their store, operations, marketing, and profits from one integrated Arabic-first platform. ## Links - Home / product overview: https://araba.ps/ - Sign in: https://araba.ps/login - Help center: https://araba.ps/help-center - Contact support: https://araba.ps/contact-support - Privacy policy: https://araba.ps/privacy - Terms of service: https://araba.ps/terms ## ملخص بالعربية Araba (عربة) منصة عربية متكاملة لتشغيل التجارة الإلكترونية — وليست مجرد أداة لإنشاء متجر. تجمع في لوحة تحكم واحدة: إنشاء متجر إلكتروني بثيمات قابلة للتخصيص، إدارة الطلبات والمخزون والمحاسبة والموردين والعملاء والكوبونات، تحليل ربح كل طلب، تسويق (كوبونات وعروض وفلاش سيل ونقاط ولاء)، تكامل واتساب API، إدارة إعلانات Meta وTikTok مع صندوق وارد موحّد، نقاط بيع POS، نظام مندوبين وتوصيل، وبيع بالجملة B2B بأسعار خاصة. المنصة موجّهة لأصحاب المتاجر والتجار في فلسطين والعالم العربي، لتجارة التجزئة والجملة. الموقع: https://araba.ps